President’s Message

Mr. S.N. Sharma

CEO, DEN Networks Limited; President, AIDCF

In an era where digital transformation is reshaping how we communicate and connect, the broadcasting industry has a pivotal role in driving progress. At AIDCF, we envision to lead India’s digital cable and broadband industry into a future where technology, accessibility, and quality converge to deliver exceptional, user-centered digital experiences. This ambitious vision guides our efforts to foster a broadcasting environment that champions innovation and inclusivity.

The broadcasting landscape in India is undergoing rapid evolution. From discussions on the National Broadcasting Policy and the Broadcasting Services Regulation Bill to the debates on integrating OTT and news platforms within the regulatory fold, the industry is aligning itself to meet the demands of a digital-first world. These developments underscore the importance of defining a new approach that considers the unique needs of both traditional and digital broadcasting players while ensuring fair competition and consumer protection.

As the broadcasting landscape continues to evolve, so too must our strategies and policies. This is a time for dynamic collaboration, informed decision-making, and proactive initiatives to address emerging challenges and harness new opportunities. AIDCF is driven to work closely with all stakeholders and stands as a bridge between industry players and regulatory bodies, facilitating dialogue, aligning goals, and creating pathways to support the sustainable growth of the industry. Together with our members and partners, we are building a resilient, inclusive and future-ready industry that honors the diversity, needs, and aspirations of all Indians.

List of Presidents

FromToPresident
November, 2024PresentMr. S.N. Sharma, CEO, DEN Networks Limited
April, 2023November, 2024Mr. Peeush Mahajan, CEO, Fastway Transmissions Private Limited
April, 2021March, 2023Mr. Anirudh Sinh Jadeja, Managing Director, GTPL Hathway Limited
April, 2019March, 2021Mr. S.N. Sharma, CEO, DEN Networks Limited
July, 2017March, 2019Mr. Rajen Gupta, MD, Hathway Cable & Datacom Limited, Chairman & Non-Executive Director, GTPL
January, 2017July, 2017Mr. Tavinderjit Panesar, CEO (Video Business), Hathway Cable and Datacom Limited
October, 2014January, 2017Mr. V.D. Wadhwa, CEO & Executive Director, SITI Networks Limited
Joining the All India Digital Cable Federation (AIDCF) provides MSOs with several strategic and operational advantages:
 
  1. Industry Influence: As a member of AIDCF, MSOs are part of an influential body representing over 80% of the market share in the digital cable industry. Members can collectively shape industry policies and regulatory frameworks, ensuring a favorable operating environment.
 
  1. National Level Presence: AIDCF’s extensive reach and influence extend across India, allowing it to represent MSOs at a national level. This national presence ensures that members are part of a cohesive and unified body that has a say in the development and future direction of the industry.
 
  1. Regulatory Engagement: AIDCF acts as a collective voice for MSOs in discussions with the Ministry of Information and Broadcasting (MIB) and the Telecom Regulatory Authority of India (TRAI). Acting as a bridge between its members, AIDCF ensures that the concerns and needs of MSOs are communicated clearly and efficiently. This direct interaction fosters a regulatory environment that aligns with members’ interests and industry goals.
 
  1. Government Engagement: AIDCF’s advocacy efforts extend to both state and central government levels, ensuring that the voices of its members are heard and considered in policy discussions and legislative processes. By having representation at multiple levels of governance, AIDCF ensures that members’ interests are consistently advocated for, leading to more informed and balanced policy decisions.
 
  1. Networking and Collaboration: Members have opportunities to connect with other leading MSOs, broadcasters, and industry experts. This network facilitates knowledge sharing, partnerships, and strategic alliances that drive innovation and business growth.
By becoming a member, MSOs strengthen their position in the industry, gain a competitive edge, and have a say in shaping the future of digital cable services in India.
 
To apply for membership, please click the link below to download the membership form and submit it as per the provided instructions.