News & Media

27-Mar-25
Cable Operators to TRAI: Give us the power to unbundle channel bouquets
Cable Operators to TRAI: Give us the power to unbundle channel bouquets

The issue of bundled channel packages has been a persistent point of contention for years, with broadcasters and Distribution Platform Operators (DPOs) continuing to clash over how these packages are structured. Despite ongoing debates, no clear resolution has emerged, as both sides remain firm in their positions. Cable operators have once again approached the Telecom Regulatory Authority of India (TRAI) seeking intervention. The core of the dispute lies in the [belief that consumers are being forced to subscribe to pre-made bundles that often include channels they have little interest in, all in the name of discounted prices. They argue that if broadcasters have the right to create bouquets, DPOs should have the flexibility to break them apart and offer more customized, consumer-friendly options.

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17-Mar-25
Cable operators urge MIB to fast track Broadcasting Services (Regulation) Bill
Cable operators urge MIB to fast track Broadcasting Services (Regulation) Bill

The All India Digital Cable Federation (AIDCF) has urged Ministry of Information and Broadcasting to expedite release of the draft Broadcasting Services (Regulation) Bill, 2023. The ministry had submitted its Action Taken Report to the Parliamentary Standing Committee, stating that the process would take some time and that the committee would be kept updated on its progress. On March 11, the Ministry of Information and Broadcasting (MIB) emphasized the urgent need to create a level playing field for all broadcasting services and address challenges related to satellite-based technologies, which continue to be governed by outdated legislation.

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07-Mar-25
Cable operators demand regulatory parity as FAST ‘blurs’ broadcasting boundaries
Cable operators demand regulatory parity as FAST ‘blurs’ broadcasting boundaries

The All India Digital Cable Foundation (AIDCF) is strongly opposing Free Ad-supported Streaming Television (FAST), alleging that it blurs the lines between traditional broadcasting and internet-based streaming. The cable operators' association has also written to the Ministry of Information and Broadcasting (MIB), urging it to direct these OTT platforms to restrict the transmission of live channels. AIDCF states that various OTT services—including Zee5, SunNXT, MX Player, Yupp TV, Samsung TV Plus, Vodafone Play, Tata Play, Distro TV, Patchwall+ (Xiaomi), and LG WebOS—are offering live channels to consumers, often appearing to operate outside the scope of the existing Uplinking/Downlinking guidelines issued on November 9, 2022, and its subsequent amendment on March 24, 2023, as well as the IPTV Regulation dated September 14, 2023.

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24-Feb-25
Free Live TV on apps like Vodafone Play and Tata Play to be regulated
Free Live TV on apps like Vodafone Play and Tata Play to be regulated

The Telecom Regulatory Authority of India (TRAI) has said that free ad-supported streaming television (FAST) channel services are TV channel distribution services. It also mentions that the Ministry of Information and Broadcasting (MIB) may issue a reference to provide conditions for service authorisation for FAST, emphasising that these services need to be brought into an authorisation framework. This comes as a part of TRAI’s recommendations on authorisation of broadcasting services under the Telecommunication Act, 2023. TRAI mentions that FAST channels are a new development and do not currently have a definition. The broadcasting industry considers it a form of streaming that delivers content similar to satellite, cable, or traditional TV. In simple terms, think of the TV channels that are a part of platforms like Airtel Xtreme, Tata Play or other such platforms. However, it is not limited to live TV and also includes free on-demand content that users can view on any device.

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22-Feb-25
TRAI issues recommendations for regulatory framework for ground-based b’casters
TRAI issues recommendations for regulatory framework for ground-based b’casters

The ‘Guidelines for Uplinking and Downlinking of satellite TV channels in India, 2022’ issued by Ministry of Information and Broadcasting (MIB), containing the terms and conditions for TV broadcasting services, make it mandatory for the broadcasters to use satellite medium for providing their channels to the distribution platform operators (DPOs). The advancement of technology has made it feasible for the broadcasters to provide their television channels to DPOs terrestrially also i.e. using terrestrial communication technologies like wireline (e.g. cable/fibre, etc.) or wireless (e.g. cellular/microwave/Wi-Fi, etc.)/internet/cloud.

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11-Feb-25
NCW writes to MIB on objectionable content available on various OTT platforms
NCW writes to MIB on objectionable content available on various OTT platforms

The National Commission for Women (NCW) has written to Information and Broadcasting Minister Ashwini Vaishnaw seeking regulatory measures to check obscene content available on various Over-the-Top (OTT) platforms and social media streaming sites, an official said on Monday. In her letter, NCW Chairperson Vijaya Rahatkar said obscene content can be easily accessed by people of all age groups that has increased the possibility of negative impact on society, particularly on women and children, NewKerala.com reported.

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31-Jan-25
MIB advisory to cable ops on carriage of additional TV channels
MIB advisory to cable ops on carriage of additional TV channels

The government has directed cable operators of the country to carry on a mandatory basis additional TV channels as part of certain compliances under the Cable Television Networks (Regulation) Act, 1995. In an advisory to the cable operators, including MSOs, the Ministry of Information and Broadcasting said that the additional TV channels to be carried are DD Assam (General Entertainment Regional), DD Odia (General Entertainment Regional), Sansad TV-1 HD (News and Current Affairs, Lok Sabha), Sansad TV-1 (News and Current Affairs Lok Sabha), Sansad TV-2 HD (News and Current Affairs Rajya Sabha) and Sansad TV-2 (News and Current Affairs Rajya Sabha).

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18-Jan-25
MIB to now register LCOs; registration to be valid for 5 years
MIB to now register LCOs; registration to be valid for 5 years

The Ministry of Information and Broadcasting (MIB) yesterday issued a notification amending the Cable Television Network Rules, 1994 (the Rules) to streamline the local cable operator (LCO) registration process. Effective from yesterday, the LCO registrations will be conducted entirely online with the MIB as the registering authority, the government said in an official statement yesterday in New Delhi.

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14-Jan-25
Pay TV channels to leave DD Free Dish
Pay TV channels to leave DD Free Dish

With the Telecom Regulatory Authority of India (TRAI) tariff regulations coming into effect, select pay TV channels have confirmed leaving DD Free Dish, Storyboard18 has learnt. According to TRAI regulation, a pay TV channel must convert to free-to-air (FTA) if it is on a free TV platform such as DD Free Dish. This is a requirement of TRAI’s new tariff regulation, which was upheld by the Telecom Disputes Settlement and Appellate Tribunal (TDSAT) in December 2024.

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09-Jan-25
Make Pay TV Ad-Free: Cable Industry tell TRAI
Make Pay TV Ad-Free: Cable Industry tell TRAI

The cable industry has called on the Telecom Regulatory Authority of India (TRAI) to enforce ad-free programming on pay TV channels, arguing that subscribers are subjected to advertisements for 2596-35% of viewing time despite paying for the service. According to sources in the industry, in this background, pay TV subscribers in India shell out, on average, as much as ^19 per month per channel (plus taxes) for most of the popular channels. Yet, their viewing experience is inundated with excessive advertisements.

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Joining the All India Digital Cable Federation (AIDCF) provides MSOs with several strategic and operational advantages:
 
  1. Industry Influence: As a member of AIDCF, MSOs are part of an influential body representing over 80% of the market share in the digital cable industry. Members can collectively shape industry policies and regulatory frameworks, ensuring a favorable operating environment.
 
  1. National Level Presence: AIDCF’s extensive reach and influence extend across India, allowing it to represent MSOs at a national level. This national presence ensures that members are part of a cohesive and unified body that has a say in the development and future direction of the industry.
 
  1. Regulatory Engagement: AIDCF acts as a collective voice for MSOs in discussions with the Ministry of Information and Broadcasting (MIB) and the Telecom Regulatory Authority of India (TRAI). Acting as a bridge between its members, AIDCF ensures that the concerns and needs of MSOs are communicated clearly and efficiently. This direct interaction fosters a regulatory environment that aligns with members’ interests and industry goals.
 
  1. Government Engagement: AIDCF’s advocacy efforts extend to both state and central government levels, ensuring that the voices of its members are heard and considered in policy discussions and legislative processes. By having representation at multiple levels of governance, AIDCF ensures that members’ interests are consistently advocated for, leading to more informed and balanced policy decisions.
 
  1. Networking and Collaboration: Members have opportunities to connect with other leading MSOs, broadcasters, and industry experts. This network facilitates knowledge sharing, partnerships, and strategic alliances that drive innovation and business growth.
By becoming a member, MSOs strengthen their position in the industry, gain a competitive edge, and have a say in shaping the future of digital cable services in India.
 
To apply for membership, please click the link below to download the membership form and submit it as per the provided instructions.